SIA conseil understanding of our clients' core businesses (energy/utilities, financial services, insurance...) enables us to add value to customer management projects. Our consultants, skilled in statistical analysis, process streamlining and information systems operate on the whole value chain.
In order to develop, preserve and consolidate market positions on client segments, businesses must be able to launch marketing analysis based on reliable and quickly available data. Mastering the issues of data collection and statistical models is essential to ensure reliable clients qualification and behaviours analysis.
Operational processes of customer relationship management must be aligned with marketing strategy, financial performance and customer satisfaction. Appropriate tools must be used to fine-tune customers and contracts knowledge as well as information sharing; altogether contributing to targeted and successful marketing campaigns, offer pricing and client scoring.
Conciliating a continuous cash flow with customer satisfaction is at stakes when managing invoicing and collection processes. Invoice content reliability, simplicity and relevance should reduced the volume of claims received. Information Systems can automate most data collection, billing, invoicing and dunning tasks.
